Field notes
Long-form, from the Auraflow team.
The architecture decisions, the security stories, the editing constraint that governs what we ship. Written for operators who want to know what is actually underneath.
· Security
The confused deputy
A 1988 security concept just compromised Meta accounts. Why every AI-equipped SaaS app needs to understand it.
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· Customer intelligence
Predicting lifetime value from session one
How a Bayesian classifier produces a meaningful CLV estimate before a shopper has bought anything.
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· Architecture
Cookieless behavioural analytics
Why we built a per-store behavioural model that runs on the shopper's device and never sees their PII.
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· Memorandum
Welcome to Auraflow
The shape of what we commit to. What we do, won't build, and guarantee. The editing constraint for everything we ship.
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